About RObyn 

Robyn is a cultural strategist, audience development and marcomms consultant with ten years of experience across public engagement, creative strategy, content, marcomms, and partnerships.

Robyn was Head of Public Engagement at the Migration Museum (2019 - 2022) where she oversaw the audience development plan as the museum moved to the heart of a London shopping centre. She also led the campaign and media strategy for the award-winning Football Moves People (organic reach 4m+ with national and international coverage).

As Senior Brand & Campaigns Manager at V&A East (2022 - 2024) Robyn led brand creation client-side with The Face; co-led development of marcomms launch strategy, adaptation of audience segmentation, and V&A East social strategy and content pillars. Robyn also commissioned the Culture Council, named the inaugural exhibition and chaired the V&A East Launching Working Group.

Robyn started her career in production at Festival Republic, before moving to agency Don’t Panic in account management, and later strategy.  

Robyn writes the newsletter Crash Cultured - an irreverent take on trends in the cultural/creative sectors through a sociopolitical lens; coupled with cultural happenings, and things to read, watch and listen to.  

Robyn has a masters in Violence, Conflict & Development from SOAS where she focused on structural exclusion in the areas of youth violence, and racialized treatment of Black British populations in mental health, and professional settings. She thinks creativity and culture can help break cycles of marginalisation and structural violence and this is her why.